CONVERSE X TOPO CHICO COLLABORATION
The first collaboration between Converse and Topo Chico. I led concepting, art direction, and design for a collection of three sneakers and two apparel pieces. The campaign followed Converse Cons rider Erik Herrera through a day in his neighborhood: bodega, skatepark, block party. The idea was to connect the two brands culturally, not just visually, and let the collection feel like it belonged in those spaces naturally.