CONVERSE X TRANSFORMERS
2024
1. Art Direction
2. DesignVery, very proud of how this project turned out. We had a rad and exciting opportunity to work with Hasbro on a collaboration between Converse and the Transformers. I knew it had to be done similar to the gen 1 transformers cartoon, so we enlisted one of the best animation studios in the world, Titmouse to help us bring it to life. The motion asset is the main hero piece, with support from some amazing animated backgrounds and product stills. We even got lucky enough to use the theme song. Roll out.
Creative Direction by Stephanie Irving
Art Direction by Me
Animation / Production by Titmouse Studio
Directed by Jeremy Polgar
Produced by Lisa Gonzalez
Project Management by Lana Aleixo + Evina Parrish
Hasbro Team:
Genevieve Casalenuovo, Catalina Gomez